The preorder has long been a staple of the video game retail industry, and with good reason. You get a customer to purchase a game ahead of its release in return for a small trinket. The hope is that buyer will keep coming back to the store, and in turn the store can provide more accurate supply numbers to the publisher and thus ensure an adequate stock. It's also been a great way for retailers to sit on that cash long before ever handing over the product.
What has made this more interesting over the years is how far some retailers and game publishers have gone to get people to come to them, and them only. This arms race has lead to some great, and some not-so-great, trends in preorder goodies. Here are five of the best and five of the worst in the last couple of years.