Microsoft said on Monday afternoon that it's investigating allegations that a recently launched microblogging site in China lifts the code and interface of a start-up's rival service.
"Microsoft takes intellectual property seriously, and we are currently investigating these allegations," company spokesman Mark Murray said in a statement. "It may take some time due to the time zone differences with Beijing."
Earlier on Monday, Canada's Plurk went public with charges that Microsoft's Juku service "rips off" the look and feel of its microblogging service and also appears to use more than 80 percent of the same code, all without permission.
"Imitation may be the sincerest form of flattery, but blatant theft of code, design, and UI elements is just not cool, especially when the infringing party is the biggest software company in the world," Plurk said on its blog.